Contact follow-ups

Follow-ups are how you convert call outcomes into real work: next calls, reminders, or automation steps.

At a glance

  • Follow-ups appear on the contact detail page.
  • Operators can schedule follow-ups from the contact.
  • Follow-ups have lifecycle statuses (scheduled, queued, in progress, completed, failed, etc.).

How to schedule a follow-up (step-by-step)

  1. Open the contact detail page.
  2. In the Follow-ups section, click Schedule (or equivalent action).
  3. Choose:
    • follow-up type (call, sms, webhook)
    • scheduled time
    • agent (or inherit/default)
    • priority
    • max attempts
    • notes
  4. If needed, enable Allow out-of-window (customer override).
  5. Save.
Watch out: out-of-window overrides should be rare

Overrides are for exceptional cases where customer context demands it. If you need overrides frequently, fix scheduling rules instead.

How to read follow-up status

At a minimum, operators should understand these categories:

  • Not started yet (scheduled/queued)
  • In progress
  • Done (completed)
  • Needs attention (failed/expired)

When to use follow-ups vs a campaign

Use follow-ups when:

  • the next action is for a specific contact
  • the logic is outcome-driven (after a call)
  • you want controlled timing

Use a campaign when:

  • you need bulk outreach
  • the logic is the same for a list/segment
Next: connect follow-ups to campaigns
Make sure your campaign outcomes and follow-up workflows match your real operational capacity.
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